Merchant Promotions

 

 

Frequently Asked Questions

Q1

What kind of products does Lynx Groups offer?

Q2

What does double opt-in mean?

Q3

How is the Lynx Groups double opt-in database built?

Q4

What additional targeting selections do you offer?

Q5

What tracking does Lynx Groups provide?

Q6

How many emails do you send to each subscriber?

Q7

Does Lynx Groups have a privacy policy?

 

Q

What kind of products does Lynx Groups offer?

A

Lynx Groups offers a wide range of Web-based advertising products to suit all of your marketing needs. From double opt-in email to pay-per-click advertising, Lynx Groups has you covered. For a complete product breakdown, please visit our advertising partner.

 

Q

What does double opt-in mean?

A

Lynx Groups employs a "double opt-in" subscription process to ensure the protection of our users. Once a user subscribes to a list, he or she receives a separate confirmation email sent to the subscription email address. If the user does not confirm the subscription by replying to the email, he or she is NOT added to any list. This ensures that all our users have actively signed up and confirmed their interest in the lists. This prevents confusion with spam, which is unsolicited, unwanted email.

Lynx Groups has a strict NO SPAM policy, and we work to ensure that we abide by the highest ethical standards.Lynx Groups makes it easy to get on and off of any list by including unsubscribe instructions in every message sent. We place top priority on giving our subscribers the information they have requested, NOT spam.

 

Q

How is the Lynx Groups double opt-in database built?

A

Lynx Groups builds its database through an extensive affiliate network. The Lynx Groups database is comprised of self-selected interests and demographic information so all of the email a subscriber receives is based on the preferences that he or she chooses. At Lynx Groups, we work very closely with our affiliate network to build lists based on the content and type of traffic of a given site. By doing this, we ensure that we are getting the right person at the right site onto the right lists—with double opt-in efficiency.

 

Q

What additional targeting selections do you offer?

A

Lynx Groups has the ability to target your offer in a variety of ways, including age, gender and geographic area. Targeting ability varies by product, so be sure and speak with your Lynx Groups sales representative for more information.

 

Q

What tracking does Lynx Groups provide?

A

Lynx Groups provides click-through tracking on all links, as well as open tracking on HTML email creative at no additional cost to the client.

 

Q

How many emails do you send to each subscriber?

A

Lynx Groups works hard to deliver information to our subscribers at a reasonable rate. The average Lynx Groups subscriber will receive only three to five messages per month on the topics that he or she has selected.

 

Q

Does Lynx Groups have a privacy policy?

A

Lynx Groups is a member of TRUSTe and is very committed to subscriber privacy. Read our full privacy policy for more information.

 

 

 

   

Copyright © 2003. A Merchant Promotions Company

   

 

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